A blend of traditional menswear and modern influences with a nod to lad culture.

This project centres on outerwear, tailoring and digital embroidery through my signature piece, the ‘Trench Puffer’.

The design reimagines classic styles from a modern perspective, inspired by family and evolving menswear codes. I used CAD to combine trench coat details with the volume of a puffer, blurring real and faux.

With a focus on sustainability, I transformed vintage football shirts into a menswear boiler suit using patchwork, giving old garments new life.